Binary Stream spent two weeks in the EMEA region, meeting with strategic partners to discuss the market potential for financial management solutions. Conversations focused on the opportunity for solving the complexities of advanced recurring billing, managing multiple entities, and complex lease administration within Microsoft Dynamics 365 Business Central (D365 BC) and Microsoft Dynamics 365 Finance (D365 Finance).
Joseph Corigliano, VP of Alliances at Binary Stream, spoke about the importance of the trip.
“It’s important for us to get in the room with our partners and cement those relationships we’ve been building for years. With our sights set on the EMEA market, this was an incredible opportunity to check in with our partners in the space, get insights on Microsoft’s 2023 development plans in the region, and look toward future innovations together.”
Discussions touched on actionable pathways to expansion that center on catering to the customers in the region. Microsoft’s strategic plans were also top of mind, focusing on filling the white space in D365 BC and D365 Finance.
Khaled Nassra, Head of Marketing at Binary Stream, commented on the key takeaways from the trip.
“It was a great opportunity to get insights into the market outlook and better understand where our solutions fit. We’re always looking to learn, and this trip allowed us to have deeper conversations about the future. After meeting with many of our valued partners, it’s exciting to consider our potential in EMEA.”
One of the trip highlights was meeting with Microsoft. Talks focused on driving adoption in the business applications market, aligning on mutual targets following our licensing agreement, and the importance of hyper-automation for the future of both D365 BC and D365 Finance.
It was a whirlwind tour of many cities across Sweden, Denmark, and Germany. Strategic conversations took place with HSO, Sopra Steria, Cosmo Consult, SignUp, Jedox, WorldMax, Mount Evans Consulting, Abakion, Continia, TAG, nab, and DynamicWeb.
It was an opportunity to discuss the future, align roadmaps, and figure out the best ways to move forward. Binary Stream is excited to take the key learnings to empower EMEA customers with solutions that streamline, automate, and enable better financial management.